Did you know that 38 percent of people listen to podcasts monthly and 26 percent of people listen to them weekly? With more than 48 million podcast episodes available worldwide there is a little “something” for everyone to listen to. If you are a future business owner who enjoys podcasts, we’ve rounded up our five favorite podcasts that can help take your brand to the next level.
The GaryVee Audio Experience
Maybe you’ve seen him on your TikTok or Instagram and didn’t know who he was, but Gary Vaynerchuk is a name you should become familiar with. He hosts the GaryVee Audio Experience podcast featuring speeches, interviews and fireside chats on marketing and business. After listening to a podcast episode of his you are guaranteed to leave feeling inspired, enthusiastic, passionate, and recharged while taking away incredible business tips.
Startup Hustle
Just as its name states, this podcast is for those thinking about starting up a business or those in the early stage of entrepreneurship. Starting a business is overwhelming and confusing so having any kind of guidance can help calm your fears and keep you on the right path. The Startup Hustle has more than threemillion lifetime downloads and is hosted by four business founders. They cover a variety of topics such as ecommerce, entrepreneurship, sales tips, marketing tips and more.
Sales Maven
Sales doesn’t always come easily to entrepreneurs, but a business can’t run without them, right? Everyone can be good at sales when they have the right knowledge and take the time to learn. The Sales Maven podcast shares tips and tricks on how to grow your brand and provide meaningful relationships that turn into sales in the future. “You can create sales success without feeling pushy and without fear of rejection” – Nikki Rausch, Sales Maven.
Duct Tape Marketing
We’ve covered motivation, start up tips and sales tips, next up, marketing. Marketing is the game-changer for all business owners. One viral post, video, blog can change your business forever. Not all content needs to be viral-worthy, but you do need to know how to craft the right content and get it in front of your network. The Duct Tape Marketing podcast helps you ramp up your marketing, while doing it on a budget. They share interviews with thought leaders, experts and authors about their stories and secrets for marketing success.
Hidden Brain
Now that you’re motivated, confident because of the start up tips you learned, have a sales plan and started marketing your business, let’s take your brand one step further: the emotions behind it all. The Hidden Brain podcast dives into the emotions and reactions of professionals. It gives you insight into why people think and act the way you do so you can apply it to your own brand. The episodes will help you tie all the sales and marketing plans together and have you thinking about the why behind it all.
We hope these podcasts bring clarity and positivity to your business venture and some new ideas! Looking for a FREE review of your books? Get in touch with us today.